The thrill of victory is great, but the agony of defeat always makes for better and juicier headlines. Take the Toronto Sun for instance and their reaction to the hometown Maple Leafs blowing a 4-1 3rd Period lead in Game 7 against the Boston Bruins, losing 5-4 in overtime. "The Choke's On Us" might be a little harsh considering Toronto did fight back from a 3-1 series deficit to force the Game 7... but with the Leafs' recent run of futility, Toronto is going to embrace this collapse like they are the hockey embodiment of Sergio Garcia.
On the bright side, it's Blue Jays season or something.
H/T Toucher and Richno comments