Hockey had a moment, which it so rarely gets and desperately needs, on Saturday. They had the most-talked about Olympic event, one which had NBC primetime, President Obama and all of the internet taking notice. The traditional way it was consumed was interested, too.
4.1 million viewers tuned in to the United States' 3-2 shootout victory over Russia at 7:30 a.m. ET on Saturday. That is now the most watched hockey game ever on the network. The previous record was Game 3 of last year's Stanley Cup Finals between Boston and Chicago. Even better yet, when the game went into overtime and the shootout in the 10-10:30 half-hour, 6.4 million people were watching. That's another record for the most-watched half-hour in NBCSN history. Putting a high-profile game on NBCSN led to some big numbers for the network and the most-watched daytime ever, 2.9 million viewers.no comments