In February 2013, CBS will televise Super Bowl XLVII from New Orleans and take their turn on the three year Super Bowl rotation with NBC and Fox. The Super Bowl is the single most watched event not just in sports, but on American television. The game is a gold mine for the networks not just for the millions upon millions of viewers flocking to their airwaves, but for the invaluable promotion for other shows and events on the network.
In addition, CBS will take the Super Bowl bump to a place it's never been before - boosting a national cable sports network.
This is a first for the three major networks in this new age of startup national sports channels. NBC chose not to offer any extensive Super Bowl coverage last year as NBC Sports Network had just been rebranded a month prior to Super Bowl XLVI. The last time CBS televised the Super Bowl in February 2009, CBSSN was still CBS College Sports. And, Fox still has no national cable sports channel to speak of... at least not yet.
CBS has announced plans to offer wall-to-wall Super Bowl coverage on CBS Sports Network including an extended Super Bowl postgame show after network coverage goes off the air.no comments