Typical. Bullsh*t. Punks. F*ckery. Abhorrent. Shameful. Hypocritical. Disgraceful.
Those were just some of the words that our followers on Twitter used to describe what ESPN did to Bruce Feldman. I really don't know where to begin with the following story because it is so ludicrous, so misguided, so enraging, and so unbelievable that it cannot be fathomed by rational human minds. Thursday, ESPN executed one of the worst decisions and worst PR moves I've ever seen made by a major media company. The following story makes Colin Cowherd look like Edward R. Murrow. Sports by Brooks
reported Thursday that ESPN college football writer Bruce Feldman was suspended indefinitely by the "worldwide leader." Now, indefinite suspensions are not something that is to be taken lightly, especially at ESPN. Hell, Jemele Hill got one week for talking about Hitler, Dana Jacobsen got a week for bad-mouthing Jesus, and Tony Kornheiser got two weeks for dissing Hannah Storm's wardrobe. So you know that ESPN is taking something very seriously when one of their top and most respected writers gets suspended indefinitely
. What Bruce Feldman did must be vile, reprehensible, and unbecoming of the journalistic and professional integrity expected by the "worldwide leader." In a way, what Bruce Feldman did was much worse.
He helped Mike Leach write his book.
Here's the story from Brooks:
ESPN Vice President and Director of News Vince Doria, ESPN THE MAGAZINE Editor-in-Chief & ESPN Books Editorial Director Gary Hoenig, and ESPN.com Editor-in-Chief Pat Stiegman participated in the conference call and were behind the decision to punish Feldman. Doria, Hoenig and Stiegman informed Feldman today that he has been banned from writing for any ESPN entity, is forbidden from appearing on any ESPN platform, is not allowed to Tweet from his Twitter account nor participate in any promotion of a recently-released book in which Feldman played a role.
Multiple management and editorial sources at ESPN have told me in recent months that Feldman would only participate in the Leach book project upon direct approval from ESPN management - which Feldman indeed received. Since the book was released on Monday, Feldman has deliberately avoided any personal promotion or mention of the Leach book. (You will find no mention of the book on Feldman’s Twitter account and ESPN blog.) Despite those facts, Feldman was told by ESPN executives Doria, Hoenig and Stiegman today that he was being suspended indefinitely for his participation in the Leach book.
Let's break this down step by step so we can more clearly understand the giant clusterf*ck that ESPN has created for themselves here according to Brooks and other reports around the internet...
1) As background, Mike Leach enters into a feud with ESPN college football analyst Craig James over a controversy involving Craig's son Adam.
2) Bruce Feldman helps Mike Leach write his book, Swing Your Sword, including comments about the James controversy and ESPN's possible role in hyping, twisting, and let's just say making up and promulgating lies about the Adam James controversy.
3) Bruce Feldman, and this is important now, receives permission from ESPN to participate in Leach's book. You'll see why this is crucial in a second.
4) Excerpts of Leach's book are published incriminating Craig James and others in the Leach controversy.
5) Feldman is indefinitely suspended for participating in Leach's book.
6) SEE #3 WHERE ESPN GAVE HIM $%#&ING PERMISSION TO PARTICIPATE IN THE BOOK.
7) #FreeBruce and Bruce Feldman are now trending on Twitter as the internet, media, and any person with one shred of decency or common sense realizes the travesty that ESPN pulled...