Prince, Madonna, and now Beyonce. For the third time in seven years, a washed-up and/or overrated, mononymous popstar will perform at the Super Bowl halftime show.
It also marks the third straight year in which the NFL and its sponsors have gone with an act that clearly isn't aimed at football fans, which -- whether it's deliberate or not -- is a strategy I fully understand. That's because the majority of legit football fans don't watch the halftime show anyway.
Halftime provides the only opportunity to shift one's focus from the most important sporting event of the year to food, conversation, or both, without having to miss any of said important sporting event.no comments