In the 24/7 news cycle, it's incredibly easy to get caught up in the raging waters constantly flowing downstream. Events that happened last week seem like a year ago and last year seems like another lifetime altogether. Every now and then though it's worth taking a break from the neverending rush to look back and examine the anatomy of a story more closely to better understand the current sports, news, and media environment.
One of those stories is the sensational rumors and reports of Nick Saban being the new head coach at the University of Texas.
A week ago, The Internet was all aflutter that Nick Saban would ride into Austin, Texas as the all-conquering messiah of the Texas Longhorns football program. The story moved quickly from "crazy rumor" to "hey this may actually have an outside chance of happening" to "HOLY $%#! this could be real!" rather quickly.
How the story evolved from rumor to report to retraction is a prism through which the entire sports media landscape of 2013 can be viewed.no comments