FOX has been making a big move in their attempt to become a legitimate home for world-class soccer, both on the pitch and off in terms of production. While FOX has admittedly taken some lumps along the way, slowly they've been taking steps to right the ship.
Their documentary series "Being: Liverpool" got off to a fantastic start in the ratings with their premier on FOX network TV drawing a respectable 1.3 rating. FOX continues to slowly improve their Champions League coverage, even though they still import world feeds instead of supplying their own broadcast talent like ESPN. But the boldest step FOX has taken in preparation of broadcasting the men's and women's World Cup later in the decade was broadcasting the English Premier League on FOX during the NFL season.
And, in an unsurprising result to even the most pessimistic soccer haters, the move was an outright success. EPL matches shown on tape delay drew well over 1 million viewers on NFL Sundays. While there are still issues with possible preemption, FOX has decided to double down on the strategy by announcing three more games to be broadcast this fall to a national audience.no comments