ESPN held their Upfront in New York today, selling advertisers on the network and announcing new programming and initiatives in a glitzy display full of pomp and circumstance. We'll have a full recap of all the developments and announcements tomorrow, but perhaps the most interesting news from the upfront was the revelation of a new studio show on ESPN2 entirely dedicated to world soccer.
ESPN will be bringing their ESPNFC online brand to television with a 30 minute highlights and news show running Sunday-Thursday on ESPN2 and launching August 11th. A timeslot was not officially revealed, but hopefully it will be given a decent spot in ESPN's mid-afternoon lineup alongside the NFL Lives and College Football Lives of the world. Here's more highlights about ESPNFC's move to TV from the ESPN release...no comments