The launch for Fox Sports 1 is now 100 days away, and Fox has announced the lineup for the intial day of programming on August 17th. The good news is that there is 16 and a half hours of live programming on the first day of the channel's launch. The bad news is that the main sports on the day will be NASCAR and UFC, two sports that really lack the mainstream appeal that many were hoping for from Fox Sports 1 to start.
Launch day will begin with seven and a half hours of NASCAR coverage, beginning with a half hour presentation of NASCAR Live. That will be followed up with an hour of Sprint Cup practice for Sunday's race in Michigan (broadcast on ESPN), and an hour and a half of qualifying for the NASCAR Camping Series truck race that afternoon. After another hour of Sprint Cup practice, Fox Sports 1 will present the truck race, the first live sporting event on the network. Following the race, there will be an hour-long Trackside Live broadcast.no comments